Bank of Melbourne /
Multiple sites

Bank of Melbourne engaged the Blueprint to redesign and redevelop their logo shield. Our research and development team devised unique and innovative techniques to implement custom faces that allow their logos to be brighter and better illuminated.

The halo effect applied with its unique back and side reflections has allowed the Bank of Melbourne shield to become bold and eye catching even from a distance, making it stand out from surrounding signage. For the last 3 years The Blueprint have continued to roll out signage for all the new Bank Of Melbourne sites.